Mynewsdesk

A chocolate company decided to host an event – at Harvard Law School. Why? Because the two organizations had something in common. 🤝 The chocolate company could have participated in a food fair or parked a food truck on the street to sell their chocolate. Instead, they chose to host an event at Harvard Law School. 🏫 They wanted to focus on their mission: improving the standards in the cocoa industry by promoting ethical sourcing and fair labor practices. 🍫 This was the reason why the chocolate company was founded in the first place, after a Dutch journalist published an investigative story on the harsh work conditions in the cocoa industry. 📰 And Harvard Law School was a great setting for discussing business and human rights. The event helped raise awareness about the company's mission among a wider audience. 💡 It is one example of many where the brand, Tony's Chocolonely, has led by example as a thought leader. What is your brand mission, and how do you "walk the talk"? This story ☝️ was highlighted in our recent webinar “Building Brand Presence Through PR”.  You can watch the webinar on-demand and read the summary on our blog by following the link in the comment below.👇

Time to shine 🎉 Today, we celebrate the fantastic marketing managers, leaders, and teams who are shaping the future of PR and marketing. 👏 Recognizing achievements and promoting collaboration is more important than ever. 🎖 It is also the theme of today's event 'Marketing Manager of the Year' hosted by Marknadsföreningen Stockholm. Congratulations to all nominees and finalists! 🏆 We are proud partners 🙌 Our Product Innovation Manager Keke Fredrik Rahnasto is also on stage discussing the use of AI in customer experiences with Cecilia Torelm Tornberg (MarLaw), Christian Cabau (Klarna), Linda Ljunggren Syding (Varannan Vecka) and Therese Kempe (Apohem). #ÅretsMarknadschef #Event #Marknadsföring #Networking #PR

In a time where journalists are overwhelmed with messages, how do you get your brand featured in major media? Join us for a 30-minute webinar where PR experts Sofia and Adam will share a real-life example of how they created, packaged, and pitched a story that got our CEO featured on a major TV channel. 📽️ Get actionable advice on: ✔ How to identify compelling stories within your organization ✔ Crafting those stories effectively ✔ Pitching to major media outlets ✔ Working with the media to enhance visibility Join us on May 22nd, 11.00-11.30 am (CEST) for a big dose of inspiration and actionable ideas. We would love to see you there. 🤝 Register here: https://hubs.ly/Q02wY1Yx0 #webinar #PR #publicrelations

Planning session with CMO Eva-Lotta, Head of Growth Juliana, and our office vibe manager 🐶. Happy Monday! #Mynewsdesk

What do you do when times are challenging? You team up. 🤝  Focus on what is working well. ⭐  And recognize each other’s accomplishments. 👏  Because in the end, that's what changes the game. 🎯 On May 16, we are inviting you to join us at the Årets Marknadschef 2024 event in Sweden 🎉 which is all about this – celebrating the individuals who understand the art and science of PR and marketing, and the value of collaboration 🥂 The jury will present: 🏅 Årets Marknadschef 🏅 Årets Framtidslöfte 🏅 Årets Varumärkesresa 🏅 Årets Disruptör You should be there! Get your ticket here and join us for an evening of networking and inspiration (use the code MND25 to get 25% off of non-member tickets): https://lnkd.in/dyJm7q_n 📅 May 16, 12.30-18.30 CEST 📍 Biograf Rigoletto, Kungsgatan 16, Stockholm 🌟 Hosted by Marknadsföreningen Stockholm You will also have the chance to listen to our Product Innovation Manager Keke Fredrik Rahnasto discussing the use of AI in customer experiences. See you there 🥂  #aretsmarknadschef #MIS #mynewsdesk #PR #marketing

When you’re in PR and Comms and expected to deliver better results – using the same resources and budget as before 🙃 #PR #communications #marketing #unrealistic #expectations Source: Lambhavelhanumanji Memes

Hey PR and comms people: Last call to register for tomorrow's webinar! 👇 🍫 What do ethical chocolate and a Swedish pharmacy have in common? Great PR strategies, if you ask us. We'll take a look at that on our next webinar: Building Brand Presence through PR, hosted by our experts Sofia and Adam K. Join us online, on the 7th of May, 11 am (CEST) for: > PR strategies for enhancing brand visibility. > Insights from successful brands and how they engage audiences. > Actionable steps to boost your brand’s PR efforts. Register now – link in the comments 👇

🚧 Webinar Alert: How to Build a Brand through PR Join us for an insightful session with Adam K. and Sofia Thorngren as they delve into: - PR strategies for enhancing brand visibility. - Insights from successful brands and how they engage audiences. - Actionable steps to boost your brand’s PR efforts. 👷 Don’t miss out on practical advice to elevate your brand's PR efforts. Secure your spot today! Sign up here: https://hubs.ly/Q02tTxNy0

On Wednesday night, we had the privilege of attending the annual gala hosted by Sveriges Kommunikatörer, Sweden's professional association for communicators. It was a truly inspiring evening that celebrated our community's collective achievements. Here are just a few (of the many) highlights: 🌟 Our CEO, Louise Barnekow, took to the pulpit—not to preach—but to emphasize the crucial role of communicators in facilitating an informed dialogue in society. 🏆 Mynewsdesk was proud to present the 'Influence Prize' to the PEAB team, recognizing their strong communication initiatives that have driven real change. 🌍 Applauding the ‘Future Prize’ winner, Hässleholm Miljö AB Miljö, whose ‘Garbage Collector Monsters’ project has had a significant impact on local sustainability. Thank you to Sveriges Kommunikatörer for organizing this important event and bringing us all together for an evening full of inspiration, live entertainment, and yummy food! Kudos to all communicators for the important work that you do!

🍫 What do ethical chocolate and a Swedish pharmacy have in common? Great PR strategies, if you ask us. And we’ll take a look at that on our next webinar: Building Brand Presence through PR. Join us online, on the 7th of May, 11am (CEST) for: > PR strategies for enhancing brand visibility. > Insights from successful brands and how they engage audiences. > Actionable steps to boost your brand’s PR efforts. Register now on the link in the comments 👇